Positive
we see upside everywhere

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At Positive, we forge insight, foresight and creativity to spark meaningful business opportunities.

Our work inspires brands to discover the most positive role they can play in people’s everyday lives.

Ultimately, propelling forward-thinking marketers with the clarity needed to make a positive impact on the people, the planet and the shareholders they serve.

 
 

For the last 10 years, we’ve been leading consumer research, brand strategy and innovation projects across the Clorox Company portfolio of brands. A positive partnership indeed.

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In the food, personal care, banking, weight loss and alcohol categories, we’ve been leading hundreds of remote research sessions to discover the real-time insights needed to drive short-term communication strategies and quick-response innovation strategies.

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We’ve partnered with one of the leading banks in the US to develop their Small Business Strategy at a time when small businesses need all the support and positive momentum they can find.